The search for talent and how you can keep it once you find it.
I am just back from the IABC conference in New York where I enjoyed 4 straight days of networking and learning. After attending at least 2 conferences a year and several in-between, not to mention the countless ones held locally, you kind of get to know exactly what you are looking for in a presenter. I like mine straight up. I enjoy presenters who are great story tellers; those that draw from real life stories as opposed to those that come from the text book. I engage with those who don’t rely on power point slides. Heaven help it if they start reading from them. That’s the point at which I walk out.