Quora useful for journalists too

Quora useful for journalists too

Social Media | Judette Coward-Puglisi

January 18, 2011

There has been lots of buzz around Quora in my network. After Monday’s post I received a significant number of requests for invitations.

Quora calls itself a “continually improving collection of questions and answers created, edited, and organized by everyone who uses it.” According to the public relations go to site,Ragan, “users can ask any question, ranging from the broad to the very specific. In most cases, anyone may answer the question, and other users rate those answers. Sometimes, users who ask questions limit who may answer them to a small group of people or one specific user.”

Last week there was an excellent post on Quora’s usage and worth here. The answers by  Poynter’s Mallary Jean Tenore are at the end of the article and easy to miss but they contain nuggets that may be very useful for those of us  in public relations and in journalism.

• Ask questions about local events and hotspots.

• Find story ideas and sources by following users who work in the areas you cover.

• Ask users what they’d like to know from the people you’re going to interview.

• Find out whether people are interested in a topic you’re covering by asking about it or searching for it.

• Search for what people are saying about you and your organization. Build your reputation as an expert by answering questions and giving feedback on others’ answers.

Quora is still very much a new kid on the social block but then so again was Twitter just three years ago.